Anything, But Not Everything
Life is made of two acts: deciding what to do, and then doing it. We have never had more freedom to choose, and never been further from choosing.
• 5 min
Hey, I'm Viktor
Head of Engineering at Babbel.
Founder at Activities Matter and Colloquies.
Bias for action, driven by purpose
As a Tech Lead for Babbel's 2024 rebrand I led the tech work of 300+ people. I've managed 5 teams and shipped many impactful features across a decade in tech.
By bringing engineering, managmenet and AI expertise to the table I excell at building teams and environments where people are willing and able to innovate.
My apps, Activities Matter and Colloquies, have no retention or revenue pressure. They just solve actual real problems with human-centered design.
300+
People aligned for Babbel Rebrand
Innovation
Through people & process
2
Human-centered apps created
Beyond the code
Life outside work
Reading
Books are how I stay curious. I'm drawn to systems thinking, behavioral science, and the occasional novel that challenges how I see the world. A good book can reshape how I approach both leadership and life.
Triathlon
There's something clarifying about training for three disciplines at once. It teaches patience, forces recovery, and reminds me that progress isn't always linear. The race is just the celebration — the work happens in the dark mornings.
Cooking
Cooking is my creative reset. No screens, no meetings — just ingredients, timing, and the satisfaction of feeding people I care about. It's meditative in a way that nothing else quite matches.
Featured work
From leading engineering teams to building side projects that solve real problems.
Activities Matter
Founder & Developer
Your daily guide to a life that truly matters, connecting daily actions with your deepest aspirations.
Stojanov Ventures Flutter Journaling
Babbel's 2024 Rebrand
Tech Lead
Led technical execution of Babbel's rebrand, coordinating 300+ contributors over six months to deliver a refreshed brand identity across all platforms.
Babbel Leadership Cross-functional
Colloquies
Founder & Developer
A friendship and relationship app, structured around small, trusted circles and one meaningful question a week.
Stojanov Ventures Flutter Communication
Latest thoughts
On leadership, innovation, and building products that matter.
When You Can't Go Back
Claude Max costs $200 a month. At API pricing, that's $1,900 in tokens. I'm building more than ever, and I'm not sure I could do my job without it anymore. That's not a feature. That's a dependency.
• 9 min
Nothing Is Certain
I built something successful and felt disconnected from it. That was the moment I realized the craft I'd spent a decade learning was becoming something I didn't fully recognize.
• 11 min
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